Tutorial: BMC Basics in 30 Minutes or Less

If you're new to the Discovery Platform and want to get started populating your Business Model Canvas, follow this guide.

Read: 

The Fundamentals of Customer Discovery (approximately 5 minutes)

Using the Business Model Canvas (approximately 5 minutes)

Watch:
Business Model Canvas Value Proposition

Business Model Canvas Customer Segments

Do:
Add several Value Propositions and Customer Segments to your BMC (approximately 15 minutes).

Get stuck? Think of some of your favorite companies to see if any of your Value Propositions or Customer Segments are similar.